Would you like Krug or Dom Perignon?

That's the question you'll be asked if you book a first class ticket with Singapore Airlines, ranked 2nd in the list of World's Best First Class airline experiences. Top of the list is Qatar Airways. Despite the luxury price tags attached to first class air travel, one expert states that "it's not a major source of revenue", more of a marketing tool. Something to ponder for our new students taking their Master of Science in Luxury Goods and Services.